Music Marketing Hacks - A Keynote by Mirko Gläser • Rocklab, Luxembourg
This session is for artists, musicians, managers, bookers, promoters, and everyone else in the music industry from Luxembourg and the Greater Region who are looking for innovative solutions within real-world constraints.
Mirko Gläser (Uncle M) will share new ideas for small budgets in a keynote as part of Initiative Pop’s Music Business Education Program. With over 25 years of experience and collaborations with well-known European artists, he'll deliver practical strategies to optimize music promotion, like nano-influencer campaigns, genuine viral content, guerrilla tactics, and the importance of human connection in modern music marketing.
Good to know
Keynote duration: 45 minutes.
Speaker: Mirko Gläser (founder of Uncle M label, Oh Lumiere Publishing).
Program: Initiative Pop - Music Business Education.
Audience: artists, managers and music industry professionals.
Food & drinks available on site.
Where does it take place?
Rockhal
5
avenue du Rock'n'Roll
L-4361 Esch-sur-Alzette
Luxembourg
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